Episode 13

full
Published on:

7th Jun 2022

Creative R&D - How to package and market your unique value proposition

I sat down with Jes Averhart, the creator of the Reinvention Road Trip, at the Durham Bottling Co. When she's not podcasting or being a CEO, she's helping women identify critical life moments that are key to empowering them on their journey to personal success. The Reinvention Road Trip is her original creative product, and she spills all the creative research and development details that can help you discover how to package and market your unique value proposition. Find her online at https://www.jesaverhart.com/ 

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About the Podcast

Honey & Hustle
A creative entrepreneurship podcast
Honey & Hustle is a video podcast featuring conversations with creative entrepreneurs, small business owners, and non-profit founders in North Carolina. On this show, you can expect vulnerability, motivation, laughs, and candid discussions about what it takes to pursue meaningful work that makes a positive impact. This is where storytelling and entrepreneurship collide to give you a real-world MBA that feels like a movie. Grab some popcorn, a pad, and your favorite pen. Rated "CEO." Hosted and produced by Angela Hollowell. 

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Angela Hollowell